Personal Financial Planning
Texas Tech’s School of Financial Planning, regarded by Wealth Management as one of the best undergraduate financial planning programs in the country, prepares students through rigorous and focused training for success in the profession. The Certified Financial Planner (CFP) Board registered Personal Financial Planning program combines strong academic preparation in investments, retirement, estate planning, insurance, and tax with hands-on, applied learning. With the nation’s largest full-time personal financial planning faculty, a 4,500-square-foot technology complex, community outreach and engagement opportunities, and coursework in behavioral finance and communication, students enter a helping profession marked by strong demand, entrepreneurial opportunity, and substantial earning potential.
Plan Your Best Future
Explore the Personal Financial Planning program at Texas Tech, where rigorous academics meet real-world practice and nationally recognized faculty.
Degree & Course Details
Advanced Financial Planning Technology
The 4,500-square-foot, $6M Charles Schwab PFP Technology Complex gives students access to professional-grade financial planning software and a dedicated computer learning lab.
Impactful Internships and Career Readiness
Undergraduate students complete a required paid internship with leading firms across the country and participate in community outreach, gaining experience and growing professionally before graduation.
Signature Events & Experiences
Career fair events connect students with alumni and employers for interviews and networking, offering built-in access for internship and job placement.
Key Courses
View Degree Courses in Catalog
PFP 2315 - Personal Financial Planning for Professionals
Introduction to personal financial planning, including goal setting, cash management, credit, housing, education planning, and selected professional issues.
- View in Catalog
- Credit Hours: 3
- Prerequisite(s): PFP majors, minors, and concentrations only; C or better in PFP 3301/PFI 3301 or PFI 2301. Prerequisite or corequisite: any 1000- or 2000-level MATH course, ECO 2301 or ECO 2302, and ENGL 2311 with a grade of C or better.
PFP 3330 - Communication and Counseling Skills for Financial Planners
A self-discovery class, with an introduction to counseling and communication techniques, as well as interviewing strategies for use in financial counseling and planning settings. Emphasizes the importance of communication processes in helping individuals and families.
- View in Catalog
- Credit Hours: 3
- Prerequisite(s): C- or better in PFP 2315 or PFI 3320 or PFI 3321 or PFP 3321, and ENGL 2311; 2.8 GPA; PFP majors or minors only.
PFP 3486 - Wealth Management
Focuses on the theory and practice of investments within the context of personal financial planning, including investment vehicle, analysis and selection, portfolio design and implementation, investor risk tolerance, tax management, and regulatory issues.
- View in Catalog
- Credit Hours: 4
- Prerequisite(s): 2.8 GPA; C or better in PFP 2315.
PFP 4370 - Personal Financial Planning Capstone
Techniques and methods for utilizing financial planning practice standards in the development of comprehensive financial plans for clients.
- View in Catalog
- Credit Hours: 3
- Prerequisite(s): 2.8 TTU GPA; C or better in PFP 3374, PFP 3376 or PFP 3486, PFP 3378, PFP 3298, PFP 3399, PFP 3397 or PFP 3497. Prerequisites or corequisites: C or better in PFP 3330 and PFP 4380.
Accelerated B.S. to M.S. in Personal Financial Planning
Texas Tech's Accelerated B.S. to M.S. in Personal Financial Planning lets eligible students (3.0+ GPA after 90 credits) earn graduate course credit in their senior year—completing both degrees in 5 years to save time, tuition, and debt while launching high-earning CFP® careers faster.
Alumni Impact
Our nationally renowned Personal Financial Planning graduates are achieving remarkable professional success and driving meaningful innovation across the industry.
Career Paths & Salary Ranges
Personal Financial Planning graduates are making an impact across the financial industry.
Financial Aid & Scholarships
Incoming students are considered for merit scholarships when they apply for admission. Admitted students can find additional internal and external scholarship opportunities through Scholarship Universe.
All ScholarshipsDean's Scholar Program
Guaranteed scholarships for high-achieving students who declare a major in the College of Health & Human Sciences across all four years.
View Dean's Scholar Program detailsAcademic Support Team
Meet a few of the individuals you'll learn from. Explore their expertise and research interests and visit their profiles to connect.
Faculty Directory Explore Research Labs
Miranda Llanas
Academic Advisor
Personal Financial Planning
Jesse B. Jurgenson, Ph.D., AFC®
Undergraduate Program Director
Personal Financial Planning
Sarah D. Asebedo, Ph.D., CFP®
School Director
School of Financial Planning
Program Overview
Student Organizations & Experiences
-
Knowledge Empowering You (KEY)
KEY is a student organization that delivers financial education to the Lubbock community through group presentations and outreach. These experiences expand access to practical financial knowledge for community members while helping students strengthen communication skills, build confidence, and grow as future financial planning professionals through meaningful real-world engagement.
Knowledge Empowering You (KEY) -
Red to Black®
Red to Black® (R2B) is Texas Tech’s financial well-being program, meeting students where they are and helping them build a plan for where they want to go through one-on-one coaching, workshops, and campus-wide events. Personal Financial Planning students can serve as peer coaches, gaining hands-on experience while helping fellow students navigate budgeting, debt, and savings. Through practical, judgment-free guidance, R2B equips students with the clarity and confidence to reach their financial milestones.
Red to Black® -
Personal Financial Planning Association (PFPA)
PFPA builds community and professional growth for students through networking, mentoring, and resources. Monthly meetings cover topics from school updates to professional skills. The association also offers travel reimbursement to support attendance at industry events and conferences.
Personal Financial Planning Association (PFPA) -
Personal Financial Planning Ambassadors
Personal Financial Planning Ambassadors are a highly selective group of undergraduate and graduate students who represent the program by supporting events, hosting visiting professionals and prospective students, assisting with recruiting efforts and serving as a voice for student feedback to faculty and staff.
Personal Financial Planning Ambassadors -
Career Day Events
The School of Financial Planning hosts two annual career events: Opportunity Days and Spring Career Day. Many firms participate in interviewing students for internships and full-time positions. These events are a primary pipeline connecting Texas Tech graduates with top firms nationwide.
Career Day Events -
Charles Schwab Foundation Personal Financial Planning Clinic
The Charles Schwab Foundation Personal Financial Planning Clinic provides no-cost financial coaching to community members while giving students hands-on experience, professional development, and applied learning. Clinic work may also be integrated into coursework and support research efforts focused on student and client outcomes.
Charles Schwab Foundation Personal Financial Planning Clinic
Related Programs
Applied Personal Finance
A flexible, undergraduate degree with a fully online option, including the educational requirements to sit for the AFC® (Accredited Financial Counselor) examination.
Learn about Applied Personal FinancePersonal Financial Planning Minor
A minor for students who want to meet Certified Financial Planner (CFP) Board educational requirements and prepare to sit for the CFP® Certification Examination alongside their primary degree.
Learn about Personal Financial Planning MinorPersonal Finance Minor
Personal Finance minor meets AFC® (Accredited Financial Counselor) exam education requirements, offering unique, real-life courses and practical strategies to strengthen financial decision-making for lifelong personal and professional success.
Learn about Personal Finance MinorPersonal Financial Planning, M.S. / M.B.A.
The dual degree program allows students to earn both a bachelor’s and M.B.A. by starting graduate coursework early, combining business skills with top financial planning education.
Learn about Personal Financial Planning Accelerated ProgramPersonal Financial Planning, M.S. / J.D.
The School of Law offers a program for earning a J.D. and an M.S. in Personal Financial Planning in three to four years.
Learn about Personal Financial Planning, M.S. / J.D., DualHuman Sciences
The Bachelor of Science in Human Sciences lets students customize their degree by exploring three areas within the College of Health & Human Sciences.
Learn about Human SciencesReady to Take the Next Step?
Reach out to our team to learn more about the incredible opportunities at Texas Tech.
Frequently Asked Questions
What is personal financial planning as a profession?
Personal financial planning helps individuals and families make informed decisions about saving, investing, insurance, taxes, retirement, and other financial goals.
Is Texas Tech’s program Certified Financial Planner (CFP) Board registered?
Yes. Texas Tech’s program meets the education requirements for Certified Financial Planner (CFP® certification) and supports progress toward a highly respected professional credential.
How is personal financial planning different from finance?
Personal financial planning is more people-focused, combining financial knowledge with communication, relationship building, and client-centered problem solving.
What skills do students develop in the program?
Students build technical planning knowledge while developing communication, teamwork, ethical judgment, technology skills, and client-relationship abilities.
What are classes like in Texas Tech’s program?
Classes are rigorous, practical, and career-focused, with applied learning, manageable class sizes, and meaningful interaction with faculty and classmates.
Why choose personal financial planning at Texas Tech?
Students gain strong preparation for meaningful careers through a respected program focused on people, professionalism, and real-world financial planning.
Programs
-
Address
Texas Tech University, 2500 Broadway, Lubbock, TX 79409 -
Phone
806.742.2011 -
Email
webmaster@ttu.edu