The Masked Rider is the oldest and most popular mascot of Texas Tech University that still exists today. Originally the Masked Rider started as a dare in 1936 and was then called the ghost rider, because no one knew the rider's identity. These ghost riders circled the field at home football games and then disappeared.
The Masked Rider did not become an official mascot until 1954, when Joe Kirk Fulton led the team out onto the field at the Gator Bowl. Fulton, wearing Levi's, red shirt, a black cape and mounted on a black horse awed the crowd as the team made one of the most sensational entrances ever.
Today the Masked Rider, with his or her guns up, leads the team out onto the field for all of the home games. The Masked Rider is one of the most visible figures at Tech.
Source: Texas Tech's First Red Raider