Core Covenants

Be the catalyst for the growth of Texas Tech University by aggressively recruiting America’s top performing students.
Foster meaningful and mutually beneficial relationships with primary, secondary and post-secondary educational professionals throughout the state of Texas and beyond in order to showcase the academic programs and services of Texas Tech University.
Facilitate a seamless transition to Texas Tech University for students and their parents by focusing on their individual needs in order to help them make the transition to college life.
Provide outstanding service to the individual academic and service units of Texas Tech University to support their efforts in recruiting and retention of a diverse student population.

Each of the “Core Covenants” is important because they help keep us focused on our goals & objectives:

Become the “School of Choice” for top performing students from Texas and beyond.
Foster relationships with high school and community college counselors to enhance their ability to recommend Texas Tech University to their students.
Provide our staff with the tools and resources that they need in order to recruit students more efficiently.
Support academic and service units of Texas Tech University to assist them in the recruitment and retention of students.

Empowered, focused staff members aggressively recruiting top performing students.
40,000 students by 2020
Sustained growth of the undergraduate and graduate population that represents the diversity of Texas.
Increased visibility of Texas Tech University in high schools and community colleges throughout the United States.